I touched on social bookmarking in the past but really did not really give details about the benefits of social bookmarking and the types of things that can be done within the bookmarking community. A few sites to consider are:
- stumbleupon.com
- digg.com
- del.icio.us
- reddit.com
The premise of social bookmarking is the allowance to bookmark sites of interest on the actual bookmarking site rather than on your desktop, allowing you to access to your bookmarks from any computer. I am sure you are thinking, how would that possibly help me with marketing my business. I urge you to keep reading as it will become clear momentarily.
The added perk to being able to bookmark sites online rather than on your desktop is the added flexibility that is involved. You are able to add comments to the bookmark, leave comments/feedback for the owner of the website, submit your own sites into this pool of sites that can be bookmarked, as well as others being able to see. You can share these bookmarks/interests with family and friends.
For sites like stumbleupon, and digg, the point is to leave reviews for websites. Start at 20 reviews. Once you have reached that point start adding others as friends. Continue reviewing sites. Most typically when you review sites of others that will have a look at your site and or review your site as well. Once your network of friends is large enough you can do interesting things like request that users look at your blog, or websites, and even request that they click on adsense links. I am sure now you are wondering why someone would do that. To understand that you would first need to understand the nature of those that are regular bookmarkers. Those that are regulars on the sites are really serious about what they are doing. So, if you were to suggest such things to them they would actually follow suit. Keep in mind that courtesy states that if this is done for you, if others have such a request you should also play along.
For example: You have an instance where you update your blog, and you simply let your bookmarking friends know about the post, and while they are there you ask that they click on an adsense link or two. It is a simple yet interesting way to drive additional traffic to your site(s).
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